Job Description
We are seeking a proactive and results-oriented Marketing Lead to join Eartheye Space in Trivandrum. The ideal candidate will possess strong expertise in B2B SaaS or technology marketing, with experience in digital campaigns, product marketing, webinar management, and inbound lead generation.
This role involves leading end-to-end marketing initiatives, developing compelling marketing collateral, managing digital channels including the company website and social platforms, and collaborating closely with product, sales, and leadership teams to strengthen brand positioning and customer engagement. The successful candidate should be highly organised, detail-oriented, and comfortable thriving within a fast-paced startup environment.
Your Expertise Includes
- Creation of marketing collaterals
- Product marketing and feature storytelling
- Campaign automation, newsletters, and nurture flows
- Managing all digital channels, including the company website, LinkedIn and YouTube
- Webinar planning, promotion and follow-up
- Field marketing, including conferences
- Inbound lead generation, tracking and pipeline hygiene
- Careful proofreading and detail-focused delivery
- Use of tools like Canva for presentations
- Using analytics for marketing performance reporting
- Naturally predisposed to self-initiation and self-motivated
Work Experience
- Three to five years in B2B SaaS or technology marketing
- Leads end-to-end execution with strong attention to detail and prioritisation
- Digital marketing experience across social, search and email campaigns
- End-to-end campaigns delivering measurable leads, demos and sign-ups
- Hands-on ActiveCampaign or similar tools for EDM automation
- Planning and executing webinars, including promotion, logistics and post-event follow-up
- Creating decks, one-pagers, brochures and case studies for the sales teams and partners
- Working with product, sales and founders on positioning
- Comfortable in small, fast-paced teams, owning planning and delivery
- Start-up experience is a significant plus
Why join Eartheye Space
- Cutting-edge technology work: Tell the story of groundbreaking Earth observation technology, turning complex satellite data into decision-ready information in clear and compelling ways that stand out.
- Career growth: Help shape the brand of the category-creating company at the start of a rapid growth phase, with plenty of room to expand your marketing remit as the team scales.
- Employee equity: Early-stage equity and stock options can experience significant value growth in the next rounds of funding and growth.
- Global mobility: With an international client base and company presence, there will be transfer opportunities as the company grows internationally.
- Mission and the Journey: Building a high-performing company on the foundation of: (I) Delighted customers, (II) High-performing teams, (III) Innovative products, (IV) Stellar results.
Job Overview
Tenure
Full-time, Permanent
Location
Trivandrum (Work from Office)
Qualification
Bachelor’s degree in marketing, communications, business, or a related field. A postgraduate qualification in marketing or digital marketing is an advantage.
Offer
Competitive salary and employee stock options
